SEO Company provides online marketing services for clients seeking visibility, traffic, and revenue growth. They track and execute practical and tested strategies to achieve results that last. These services include on-page, off-page, and technical SEO, as well as content strategy, link acquisition, conversion optimization, site architecture, and digital PR.
During an initial meeting, an SEO company will audit your current website and provide suggestions for improvement. They’ll ask for access to your analytics, SEO tools (like Screaming Frog), and Google Search Console. They’ll also test your page copy, comparing the performance of different versions to see which performs best.
Once they understand your business and goals, an SEO company will recommend a strategy to meet your needs. They’ll explain the why behind their recommendations, so you’ll be confident that they’re taking the time to get things right. They’ll also give you a timeline for each milestone and deliverable, including when they expect to achieve your desired results.
Most SEO experts estimate that Google changes its algorithm between 500 and 600 times per year. Some of these changes are minor, while others can have a significant impact on search engine rankings. To avoid losing ground in the rankings, a good SEO agency will stay up-to-date on these changes and be able to adapt your website accordingly.
When choosing a calgary SEO company, review their client list and case studies. This will help you identify how effective they’ve been for other businesses. You should also consider the location of the company, how much access they’ll need to your website, and what goals you want to accomplish.
Then, ask your top choices for a proposal. This should include pricing and deliverables, as well as any other factors that were discussed in your meetings. You can request a flat rate, performance-based, or hourly rate.
While it may be tempting to choose an SEO company based on their advertised prices, don’t forget to factor in your budget. If you’re on a tight budget, look for an agency that offers flexible payment options or works with other companies to split the cost.
Once you’ve narrowed down your options, request a free consultation with each of the companies on your list. This is an opportunity to learn more about their services, ask any questions you might have, and get a feel for each agency’s personality and work ethic. During your consultation, look for an SEO company that offers transparent pricing and is willing to answer any questions you might have. If you’re not comfortable with their answers, move on to another agency.
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